Retailers are thinking high…

Almost all top retailers have fan page on social marketing sites like Facebook, MySpace etc.
Facebook is the social media site of choice for many US online retailers, judging by an August 2008 study by Internet Retailer and Vovici.
32% of responding businesses said they had a Facebook page
Will it be a revolutionary change in the Online Marketing Industry? Well, time will answer that question


A September 2008 study by Rosetta (formerly Brulant) that focused on the top 100 online retailers in the US found that 59 had a fan page on Facebook, up from 30 in May 2008



But while making the fan page, you should carefully consider what your customers are looking for, what you would like to communicate, and what role a fan page should play in your overall online strategy.”

Source: e-marketer daily